Locations

We will be using the regal community centre which is located on the corner of Ridgefield road in Cowley as one of our locations for our music video. The main reason we chose this as one of our locations is because its a large and open space that can imitate a number of different locations and it would leave us enough space to have an elaborate action scene. 

After having one filming session at this location, we decided that what we had filmed had been unsuccessful and that we would use this location for another scene (instead of the poker scene and the scene where the character realises his girlfriend has been kidnapped which was due to go at the start of the video). We decided that we would use this location for the fight scene because as i said once already, this location has the ability to imitate a lot of different locations.

This is the set where we filmed all of our performance shots. This location is in the assembly hall of our school. This is a very good location because it has a black background and is also a spacious area to work in. It can also imitate a number of different locations.

Cast and Planning

Ahsan as Justin Timberlake

 Muzzy as JayZ

Steven as Bad Guy #1

Ammer as Bad Guy #2

Ayman as Bad Guys Leader

Dominic as Bad Guys Side Man

Good guy #1 - Ishy Daley
Good guy #2 - Mustafa 'Muzzy' Ibrahim
Good guy #3 - Ammer Mohammed
Girlfriend - Grace

Music Video Deconstruction (No Sleep)

Artists: Sway Ft KSI, Tigger Da Author & Tubes
Song: No Sleep
Genre: Hip Hop
Audience: 16-25
Director: Colin Tilley

"No Sleep" is a song by American rapper Wiz Khalifa, released as the fourth official single from his debut major-label studio album, Rolling Papers. The track features production from Benny Blanco, and was written by Cameron Thomaz and Benjamin Levin. The song was released as a single on August 9, 2011. The song debuted, and peaked at number six on the Billboard Hot 100, becoming Wiz Khalifa's second-highest charting song, behind "Black and Yellow". The song was certified platinum by the Recording Industry Association of America (RIAA).

This long shot depicts the main artist of the video (Sway) in the middle with all the attention towards him, the other two artists are looking at him and he is the only one looking directly at the camera. He is also holding a megaphone which is used to show that he is the main voice of the song and his voice is above everyone else's in the video. He is also holding a small pocket light which is also used to draw the audiences attention to the main man of the video. All of this contributes to give Sway all the power in this shot and make him seem as the star of the video.

In this shot the attention is diverted to the women's bodies with a panning long/mid shot which starts off showing the women's face and then goes down to show off the women's bodies. This is clearly exploiting the women's sexuality and this is very common occurrence in hip hop music videos. They are also wearing revealing clothing (underwear and bras) to engage the male audience to the video and therefore the song.

This shot is taken in slow motion to depict the action on screen in a dramatic fashion. Someone is doing a backflip at the front of the picture as there is a collection of people partying in the background. The slow motion i used to match the pace of the music and break up the pace of the video to show something of interest (the backflip). They still manage to squeeze in the girls in the back ground which shows that the sexualisation of women is always present and is constantly pushed on the viewer.

Music Video Deconstruction (Fu**in' Problems)

Artists: A$AP Rocky featuring Drake, 2 Chainz & Kendrick Lamar 

Song: Fuckin Problems

Genre: Hip Hop

Directors: Sam Lecca and Clark Jackson

Audience: 16 - 25

"Fuckin' Problems" (edited version titled as "F**kin' Problems") is a song by American hip hop recording artist ASAP Rocky. It was released on October 24, 2012, as the second single from his debut studio album Long. Live. ASAP (2013). The song, co-produced by Noah "40" Shebib alongside Drake under the pseudonym C. Papi, features guest appearances from fellow rappers Drake, 2 Chainz and Kendrick Lamar. On November 27, 2012, the song was officially released to radio. Complex named the song #21 on the 50 best songs of 2012 list.

Most Hip Hop and RnB music video's feature some sort of sexual explicitness. This shot in particular shows a typical woman in a music video with lots of make up and looking right at the camera to tease the audience. They use a close up to clearly show the woman's sexual expressions on her face. This is used to draw mens attention to the video. Women are seen as objects and are sexually exploited in hip hop music video's in particular. They seem to focus more on the women in the video more than the men that are rapping.

The clothes worn by drake on this video is very typical to the type of clothes that most hip hop and R&B artist wear. The Glasses and the Jewellery is the typical look that most of these artists go and the reason for this is to show that they have lots of money because of the expensive jewellery, and the glasses are worn to break the connection with the audience by rejecting eye contact. This distances the performer from the viewer, which puts them at a higher status.  

The sexual exploitation of women are apparent in this music video very often and this is a very clear example of it. This first thing I would like to mention is that she is exposing her body by wearing very little, they did this to make men interested in the video and therefore make the song more memorable for them. Another point I would like to bring up is that the model is covering her face to get rid of her sense of identity and it makes her seem like more of an object to look at except from a human being. 

This shot in particular shows how a particular camera angle can effect the pay a person is portrayed. In this example we get a low camera angle of this rapper which makes him seen dominant and powerful. His body language and hand gestures help to reenforce that. He is stood up strait, with his head held up high, looking slightly down at the camera with his hand held out. All of this comes together to show that he is under control and he is dominating his moment which all comes together to make him seem confidnet.